Product Design
If your mobile phone does not only look extraordinarily good, but is also easy to use, you owe it to an interdisciplinary team of psychologists, product designers, usability experts, screen designers and software developers. The attractive design which was developed by the team distinguishes your product from your competitors' products.
Apart from aesthetic criteria, practical functions such as ergonomics and usability play a more and more important role. The interaction and the interface are essential aspects in product design, as the complexity of mobile devices and small products is continously increasing.
We accept the challenge to make the usability of such products as easy and intuitive as possible. The user is always the focus of the considerations and concepts for our problem solutions. Here, design and usability unify to form ergonomically attractive products for life and experience.
Product design is looked at from a holistic perspective at UID, integrating hardware and software likewise. We support you from the first product idea by scribbles via hand and computer renderings to the detailed elaboration of 3D computer models. By means of rapid prototyping and 3D data, decisions on colors, ergonomics, and interface structure can be already made at a very early product stage. Of course, we also support you in running processes and help you to achieve a product that inspires.



